Broadway Gaming is a dynamic and expanding online gaming company operating mainly in the UK gaming market. We offer Bingo, Casino and Slot products across multiple brands. We have office locations in Dublin, London, Tel Aviv, Romania and India.
With a wide variety of backgrounds comes a wealth of experience, ideas and personalities and we use these to help us create a great service and a great place to work and learn. Because collaboration is fun and benefits us all and ultimately it benefits our customers!
Our business is thriving, and we are now looking for a bright and motivated PPC Executive / Performance Marketing Executive to join the team.
As part of the Performance Marketing team, you will be responsible for driving new player acquisition across our bingo sites from all search and social channels. As our PPC Executive you will create, manage and optimize pay per click campaigns (Google and Facebook Ad) under the direction of the Performance Marketing Manager. The ideal candidate is a digital marketing enthusiast with an analytical mindset and a data-driven approach to insight and optimisation. You are a team player: reliable and responsible, committed to share knowledge and not afraid to share ideas.
ResponsibilitiesProvide regular reports on performance metrics and ROI.Manage and monitor spend to ensure it is in line with the assigned budget.Create PPC campaigns across Google and Facebook Ads, working with relevant internal stakeholders to create copy and other creative content.Oversee existing campaigns and make recommendations on how to optimize performance, with a focus on ROI.Improve campaign performance by identifying actionable opportunities: undertake required analysis and A/B tests.Stay up to date with current industry trends.Minimum Requirements3rd Level Qualification in business, marketing, or a related field.2-3 years' experience as PPC Executive or Performance Marketing Executive.Relevant previous experience and success within a similar PPC Role.Strong analytical ability and experience to work with a variety of data sources along with an ability to collaborate cross-functionally.Good troubleshooting skills and strong attention to detail.Knowledge of Google Analytics and other digital marketing tools.Strong Excel skills.Flexible and easy to adapt to the highly changing competitive marketplace.Fluent in English written and oral.BenefitsHybrid work-from-home model.Competitive Salary (DOE).Discretionary Annual Performance Bonus.Company funded health insurance.Personal life insurance and income protection.Education allowance.Tax Saver Scheme.Bike to Work.Inclusive policies - maternity, paternity.Company social events, pool tournaments and much more fun.City Centre Location.
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