B2B Content Marketing Specialist VIE M/FVIE
Duration: 24 months
MissionsWho we are looking for Within the Marketing & Products business line, the Content Marketing team is responsible for driving Amundi's B2B & B2C marketing strategy, offering, and business-building initiatives. For the team in Dublin, we are looking for a professional with investment and marketing affinity. The promotion of Amundi's investment convictions and capabilities is central to the role, and an understanding of financial markets coupled with all the communication channels for sales activation is key.
Why this role is important to us The role is within the Content Marketing team in Dublin, working as part of the Global Content Marketing team. Creativity, a strategic mindset, strong communication skills, affinity with investments, and client focus are highly valued for this role. Working closely with other marketing colleagues and contributing to build an inspirational and differentiating marketing campaign program is essential.
This role will be involved in the B2B marketing strategy and offering to address the evolving needs of clients, bringing more creativity and inspiration, not just on investment funds, but on allocation principles, contributing to:
Build new angles for Fund Buyer Sales teams to promote Amundi's convictions and capabilities and allow us to move away from pure product push. Drive the motto "investment inspiration for sales activation".Drive the dissemination of Amundi's capabilities via different types of marketing collateral (newsletters, brochures, pitchbooks, training calls, white papers, videos, social media posts).What we value for the role A solid understanding of investment concepts and key asset classes.Fluent English speaker with editorial skills: ability to communicate both verbally and in writing clearly, effectively, and confidently at all levels, in written and oral form.Demonstrate ability and/or interest to build an investment story, adjusting technical knowledge according to the audience. Experience in articulating complex concepts into simple messaging, then shared via different forms (marketing collateral, web articles, social media posts).Team player: show a strong inclination to share information, collaborate, and support other colleagues.Strong attention to details.The V.I.E and V.I.A are civic services put in place by the French State to encourage young people and companies to undertake work abroad. As a result, V.I.E status is subject to specific conditions concerning age, nationality, or tax residence. To go on a V.I.E assignment, you must ensure that you meet these conditions relating to the National Service Code, the rules of the host country, and your commitment to Business France.
Education & Preferred Qualifications Previous experience working in a sales, product, investment specialist, or marketing role within an asset management or investment management company would be beneficial.Investment knowledge: understanding of financial markets and B2B investors' specificities.LanguagesEnglish. French is an added benefit (not a requirement).
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