Poetry Ireland are hiring a Communications and Marketing Manager2025 will mark a significant milestone for Poetry Ireland with the opening of Poetry Ireland House at No. 11 Parnell Square East, Dublin, in partnership with the Irish Heritage Trust. This conservation-led project begins a new chapter for the iconic Georgian building and Poetry Ireland, creating an inclusive cultural centre dedicated to celebrating and sharing Irish poetry, heritage, and culture with the public. Key elements include the establishment of the Seamus Heaney Poetry Library, a dedicated performance and event space, and a community engagement/workshop space.
We are looking for a dynamic Communications and Marketing Manager to join our team at this exciting time for Poetry Ireland. The successful candidate will be articulate, organised, and creative with a minimum of 2 to 3 years' experience to help us promote and develop Poetry Ireland to our members and stakeholders while engaging and developing new audiences. The Communications and Marketing Manager will design and deliver campaigns to communicate all our programmes and events and will be involved in launching our new hub for Poetry at 11 Parnell Square – Poetry Ireland House. Reporting to the Operations Manager, the Communications and Marketing Manager will work closely with management, publications, and the education team, as well as several national and international partners.
Job Title: Communications and Marketing Manager
Contract: Full-time, permanent for three years, subject to renewal, with a six-month probation period. Salary: Commensurate with skills and experience with a guide of €45,000 per annum and pension contribution.
About Poetry IrelandPoetry Ireland is a dynamic and progressive not-for-profit organisation that promotes poetry as an important cultural means of expression and connection. Supporting poets, we bring poetry to a wider audience and enable adults and children to find their voice. Since our establishment in 1978, we have championed Irish poetry at home and abroad, offering support and opportunities for poets and enjoyable experiences for audiences. Poetry Ireland is funded by the Arts Council and the Arts Council of Northern Ireland.
We are committed to our Inclusion and Diversity Strategy, continuously striving to include and engage people and poets belonging to under-represented or marginalised parts of society. This is central to our pursuit of a more inclusive environment for emerging poets and poetry audiences by assisting and nurturing policy and practices in the wider arts community.
Role OverviewThe Communications and Marketing Manager will lead and shape the strategic and day-to-day communications and marketing of the organisation. This role offers the opportunity to combine communication, marketing, and creative expertise to connect new and existing audiences with poetry and the work of Poetry Ireland. The Communications and Marketing Manager will provide strong leadership across all communications and marketing activities of Poetry Ireland, with an eye for detail and experience in content creation and design.
Communications & Marketing:Develop and implement strategic communications and marketing plans based on Poetry Ireland's work plan and events calendar to engage with and grow audiences.Create and deliver effective tactical cross-platform marketing and PR campaigns for all Poetry Ireland programmes and events.Develop key relationships with media outlets and secure coverage for Poetry Ireland across its full range of activities.Write and sign off copy for all PR and marketing materials (press releases, flyers, posters, newsletters, web content, etc.).Create and initiate a diverse range of engaging written and visual content for Poetry Ireland digital platforms.Lead on the writing and editing of marketing and fundraising emails, programme newsletters, blogs, vlogs, and other materials.Design and deliver creative assets for social media, newsletters, and presentations.Monitor and maintain all Poetry Ireland digital channels.Research and recommend creative communication strategies to engage Poetry Ireland's audiences and stakeholders.Ensure brand consistency across all materials and content.Prepare communication reports and assets for stakeholders.Work with external suppliers and content creators as needed.Manage the communications budget and campaign budgets.Website Management:Oversee the development and regular updating of the Poetry Ireland website.Link with departments to promote their work on the website.Events:Assist with the planning and delivery of Poetry Ireland events in person and online.Liaise with venues and partners to ensure event delivery.Suitably qualified applicants are invited to apply for this role by submitting a cover letter and CV outlining their relevant experience to ****** with the subject line Communications & Marketing Manager.
The deadline for applications is Friday, September 27th, 2024. Interviews for this position will take place in person on Monday, October 7th, 2024.
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