Content Specialist - (Website) - 12 month Contract FTC Cpl Marketing are working with a Financial Services company who are seeking a Dynamic Content Specialist on an initial 12 month fixed-term contract in Dublin. This person will be responsible for helping to manage the company websites using analytical data and user experience best practices, including performing quality assurance work on the content. This role is hugely focused on Website.
Day to day: Be responsible for helping to manage our company websites using analytical data and user experience best practices, including performing quality assurance work on the content;Work with the marketing team to provide guidance and support on campaigns and new pages on the website;Manage stakeholders and external agencies in areas such as new website content, SEO, GDPR and accessibility;Oversee the day-to-day management of the company websites;Ensure the website content is up to date, accurate and engaging;Collaborate with designers, developers, and content creators to enhance website functionality and aesthetics;Monitor website performance and implement SEO best practices to improve search engine rankings;Analyse website traffic and user behaviours to identify areas for improvement;Train internal stakeholders to use the CMS;Work with internal stakeholders on creating new website content using SEO and UX best practices;Use conversion optimisation skills to increase conversion rates of lead capture pages;Understand and ensure compliance with GDPR and ePrivacy responsibilities on our company websites;Requirements 3+ years' experience working in a similar role on website management, optimisation and content.3rd level qualification, preferably within the areas of Website Design, UX, or Digital Marketing.Flexible, creative, enthusiastic to learn new skills and bring new ideas – team player.A good level of digital skills, including Google Analytics, Tag Manager, and SEO optimisation;Website design, development, and conversion optimisation skills;A high level of proficiency in MS Office Suite;Highly organised individual who can prioritise and manage tasks simultaneously;Excellent written English with an eye for detail;Ability to work on own initiative to meet specific deadlines;Excellent communication skills - client focus (internal & external).
#J-18808-Ljbffr