Head Of Marketing

Who we areOur Vision is to enable Chief Human Resources Officers (CHROs) to influence and impact Organisational performance through being the source of curated relationships and content.Senovis is a tech enabled platform that provides a personalised dashboard of curated, commissioned and created content tailored to meet the self-identified strategic priorities of each individual CHRO and a peer to peer connect support, enabling CHROs to network (at their specific peer level) to help influence and impact Organisational performance.Our offering to the international CHRO market is positioned as exclusive with our target audience whilst becoming synonymous with being the trusted advisor and visionary within the HR community.Senovis is a derivation of Seneca: a wise Roman philosopher who was a trusted friend who gave great advice to his colleagues; wrote about success, education, progress and the attainment of wisdom.&Vision: mode of seeing or conceiving; far seeing; unusual discernment or foresight.Leading the business alongside the CEO and Founder in Senovis are key Strategic Advisors across Tech, International Consulting and Finance who bring a wealth of international experience.
Working with Senovis are a Committee of leading HR academics from Universities in the US, UK and Ireland, identifying and sourcing the leading evidence-based, data-driven content for Senovis in the fields of Human Resources (HR) and People Management.We are focused on leading the way globally in this space.And we are growing and strengthening our team.Our Values1.
Shared AmbitionAt our core, we share a collective vision—a bold ambition that unites us.
Together, we strive for greatness, pushing boundaries and achieving remarkable feats.
Our shared purpose fuels our journey, and every step we take is a step toward a brighter future.2.
Passion & InnovationWe don't just work; we create, innovate, and breathe life into everything we do.
Passion drives us forward, igniting the spark of creativity.
We embrace new ideas, challenge conventions, and find joy in the art of innovation.
Our work isn't just a task; it's a canvas where imagination meets reality.3.
Discipline & Results-Driven ApproachDiscipline is our compass.
It keeps us on track, ensuring consistent effort and unwavering commitment.
But discipline alone isn't enough.
We're results-driven, focused on outcomes that matter.
We measure success not by mere activity but by the impact we make.
Our work is purposeful, intentional, and impactful.4.
GritGrit defines us—the tenacity to persevere, adapt, and overcome challenges.
We weather storms, climb mountains, and emerge stronger.
Grit isn't just a buzzword; it's the backbone of our resilience.What we offer:At Senovis we offer an extensive benefits package focused on total reward and ensuring we support your health, personal, career and financial wellbeing.• We have blended and flexible working practices, allowing for flexible and hybrid working.• We encourage our people to continuously grow and develop personally and professionally and provide access to ongoing learning and development programmes and professional memberships.• We offer enhanced annual leave along with additional Company days each year.• We provide access to Health and Wellbeing Initiatives throughout the year, a health insurance subsidy and access to our Employee Assistance Programme.• We provide Pension and Risk Benefits including Company Pension, Permanent Health Insurance and Death in Service.
• We reward performance.Location:Senovis have offices in Dublin, London and the US.
This role will be based out of our Dublin office working on a hybrid basis (1-2 days per week in the office and attendance at key events).Job Type:This role is being offered on a full-time permanent basis.Position Overview:This position provides an unrivalled career opportunity for an ambitious, talented and driven professional to not only progress their career but also to work with specialist talented colleagues in an entrepreneurial environment.As the Head of Marketing, you will play a crucial role in shaping and positioning the Senovis brand within our client profile and target markets.
You will be responsible for analysing brand positioning, owning and executing marketing strategies, and ensuring our brand resonates strongly with current and potential clients.
Your goal is to raise brand recognition globally, ultimately driving growth opportunities.Key Responsibilities:1.
Brand Positioning• Analyse brand positioning and client insights.• Shape and clearly communicate our vision and mission.• Translate brand elements into plans and go-to-market strategies.• Stay up to date with developments within our markets and overall landscape.• Work closely with the business to plan the Senovis roll-out within the US market.2.
Marketing & Brand Strategy• Responsible for developing and implementing the Marketing strategy aligned to the business plan.
• Devise innovative strategies to establish a strong brand presence.• Manage marketing budget, development of marketing collateral and building out the marketing infrastructure and team.• Work closely with the commercial team to support the overall Commercial strategy.3.
Marketing Campaigns• Develop and execute innovative marketing campaigns.• Lead creative development to motivate the target audience to "take action" and generate MQLs.• Monitor and report on campaign performance, assessing ROI and KPIs.4.
Event Management and Communication• Effectively manage all event logistics from venue selection to vendor management.• Manage all communications related to events.5.
Website, Digital and Social Media• Manage all website updates and enhancements.• Effectively communicate with clients and potential clients through innovative use of our digital and social media channels.6.
CRM System Ownership• Manage the CRM system (Hubspot) including all marketing and client engagements.
• Monitor platform feedback and client reactions to inform future enhancements. Qualifications:• Ideally Bachelor's degree / Masters in Business, Marketing, or related field. Professional Experience and Knowledge:• Ideally 8 – 10 years' experience in an established marketing department.• Demonstrated track record of consistently delivering and exceeding KPIs.
• Ideally experience within the HR, HR / Payroll Technology, Recruitment or Consulting sectors within a global brand context.• Ability to develop and execute brand and marketing strategies and campaigns.• Proven ability to communicate, present and influence key stakeholders specifically at executive and C-suite level.• Competent in the use of CRM and related systems to maximise effectiveness and results.• Excellent understanding of the full marketing mix and up-to-date with the latest trends and marketing best practices.• Outstanding communication skills.• Digital marketing experience.• Experience of working with media or PR agencies desirable. This job description serves to provide an overview of the key responsibilities associated with the role and reasonable changes can be made as the role and work requires.Excellent Total Rewards Package, salary and benefits, commensurate with experience.Senovis is an Equal Opportunities EmployerEnquiries regarding this role can be made in confidence to Chloe Fleming ****** date for applications is 5pm, 30th November 2024