Introduction
Product Managers are business leaders tasked with making strategic decisions to manage and grow the business. They manage the product lifecycle from inception through growth, maturity, and end-of-life stages and define partnership and ecosystem strategies for product execution. Product Managers maximize internal and external relationships by interfacing with design, product marketing, ecosystem partners, analysts, engineering, sales, and services teams to deliver a successful product with defined routes to market.
Your Role and Responsibilities
As an Outbound/Go-To-Market Product Manager, you'll be responsible for translating technical product features into value propositions that drive market adoption. Working cross-functionally with colleagues across product, marketing, and sales, you'll identify routes to market and create sales plays, marketing collateral, and sales enablement resources. This role will focus on the NS1 Connect family of products, including the flagship Managed DNS platform and a series of forthcoming products related to zero trust and synchronization of settings across clouds.
Required Technical and Professional Expertise
3-5 years of experience, which includes:
Translating technical product features into marketing value propositions: You've done the work to understand the business value of the "speeds and feeds" that come out of engineering teams, and know how to make it accessible to a broad range of customers.Creating compelling marketing material: You've built messaging and marketing material that "lands" with customers because it speaks to the challenges they face every day.Enabling customer-facing teams: You've educated sales and customer success teams in new product features, using your direct interactions with customers to demonstrate the best path to a sale.Building an end-to-end marketing funnel: You've created customer journeys that start with interest and move through purchase all the way to advocacy. You know how to leverage multiple marketing channels and coordinate specialist teams to give customers the seamless experience they expect. Preferred Technical and Professional Expertise Technical knowledge of networking.Experience with authoritative DNS.Experience in Product-Led Growth (PLG), products and business partner development.
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