I am working with a Fintech client of mine to appoint a Senior Marketing Executiveto oversee their marketing activities on a contract basis as part of a maternity leave cover starting 6th Jan 25 .
They will work closely with and be supported by the leadership team, commercial and product teams who will all play a crucial role in the candidates success.
The candidate: Responsible for implementing and managing all aspects of the 2025 marketing plan, Managing calendar and budget in line with the overall marketing strategy.
Working with multiple marketing channels, using their own initiative and adopting a proactive approach to their work.
The Role Product Marketing Support product teams to develop & launch new products, build supporting sales enablement materials and promote services in market.
Strategy Execution Manage the execution of marketing plans in line with pre-assigned marketing budgets and activities Content & Social Media Marketing Work closely with internal teams to develop content which will position the company as a thought leader in the industry, e.g.
blogs, case studies, emails, etc.
Events Marketing Manage pre-agreed industry event attendance for the commercial team Digital Marketing - Day to day support of key marketing channels including website maintenance, SEO, paid search (Google Ads), email marketing, and social media.
Inbound Marketing Work with the commercial team to execute multichannel campaigns and track leads via inbound channels Metrics Management - Track and report on marketing activity while taking proactive and corrective action as necessary Budget Management Align activities to pre-agreed marketing budgets and manage the reporting of these spends Skills: Marketing marketing channels Social Media Marketing Budget Management Content marketing Fintech Events