Social Media and Content Specialist Cpl Marketing are recruiting for an experienced Social Media and Content Specialist for an Irish retail company on a permanent contract in North Dublin. The Social Media and Content Specialist is responsible for utilising social media to enhance the overall public brand profile. They will attend store visits, events and more, in order to generate top quality engaging content and help manage events on an ad-hoc basis. Primary duties may involve writing social media posts, producing content, analysing data, scheduling posts and running paid advertisements.
Responsibilities: Building and executing social media strategies, generating and publishing daily content, optimising company pages on various platforms, planning and co-ordinating paid social campaigns, moderating user-generated content, analysing social data, and collaborating with other departments to manage reputation and coordinate actions.Managing social media channels across all platforms, including Instagram, Facebook, X, Threads, TikTok.Creating and producing engaging content to suit each platform.Planning and co-ordinating paid social campaigns.Managing ad accounts and budget for paid social.Identifying earned media marketing opportunities.Supporting creative for cutting edge, world class social media campaigns.Periodic qualitative reporting on brands' social media properties.Creating copy for social media responses.Supporting across the Marketing department where needed.About you: 1+ years' experience in a similar social media role.Degree level qualification in Marketing, Communications, Arts & Humanities, Business or any related field.A passion for all things social media related with the ability to adapt to trends quickly.Excellent written and verbal communication skills.Strong problem-solving skills and the ability to work independently and with minimal guidance.A creative flair both written and visual.A customer-oriented individual who is detail-focused and capable of multitasking effectively.Must have great attention to detail.For further information please contact Keely Parsons at ****** or call 018955779.
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